Image via Wikipedia

On my professional blog I often discuss the concept that all marketing, but especially social media marketing is in most cases successful when it leverages our human need for validation. Whatever form that validation takes is irrelevant, but almost  our entire existence as humans is based on that need. We are continually fighting to establish our existence and value in the shallow world that surrounds us. Ours brains/egos want to establish validity and seek validity constantly, because the alternative means that we are no longer the “individuals” we thought we were.

• Jobs
• Homes
• Cars
• Money
• Stardom
• Friendship
• Popularity
• Belittlement
• Abuse
• Pain
• Suffering
• Depression
• Happiness
• Sadness
• Perfection
• Power
• Superiority
• Love
• Marriage
• Divorce
• Identity
• Peace
• Belonging
• Children
• Status
• Grief
• Entertainment
• Cookies
• Drugs
• Toys
• Freedom
• Office
• Privacy
• ……

Freedom from me is God.

EVERYTHING we seek is the source of ALL of our pain.

Every time you see it as or after you do it, you kill a little bit of you.

Kill you

Kill me

Be

Don’t ever fight the desire, see the desire and validate validate validate until you die too

They say our friend Paula died in a freak accident. It wasn’t. There are no freak accidents. There are no accidents unless you call reality an accident. Accidents are the culmination of a series of moments. No, really they are just a moment. Too many moments are required to get to that moment to say any one thing, moment, or person is responsible.

For that matter, this blog post is a freak accident.

So, did our friend die, because she decided to buy a new Dodge and then met the man that would ask her out and then convince her to go against her better judgement and get on a motorcycle and not wear a helmet. Did the Dodge cause that?

What about the woman in the car that hit them? What moments and circumstances lead her to that moment. Maybe it was the distraction that caused her to change lanes in to them…

Where does fault truly lie? It doesn’t. Millions of factors go into any circumstance or moment. Our application of fault or cause is another component of our delusion.